Paid ads · Lead generation · Tracking
Leads
that close.
Auragen builds paid advertising systems that produce qualified, sales-ready leads. Search, social, landing pages and tracking, engineered as one machine and measured in revenue.
The problem
Most ad spend buys noise.
Clicks that never call. Form fills that never answer. Dashboards full of conversions your sales team has never seen. The problem is rarely the platform. It's a system optimizing for the wrong signal.
We fix the signal. Track what actually closes, feed it back to Google and Meta, and let the algorithms hunt for more of it.
The funnel we optimize
- Impression
- Click
- Lead
- Qualified
- Booked
- Closed
Most agencies stop at Lead. We optimize all the way to Closed, then send that data back to the ad platforms.
Services
One system.
Six levers.
Paid Search
Google Ads and Microsoft Ads built around intent, not impressions.
Learn morePaid Social
Meta, TikTok and LinkedIn campaigns that stop the scroll and fill the pipeline.
Learn moreLead Generation & Funnels
End-to-end funnels that turn ad clicks into booked calls.
Learn moreTracking & Analytics
Server-side tracking, call tracking and attribution you can actually trust.
Learn moreLanding Pages & CRO
Fast, focused pages engineered to convert paid traffic.
Learn moreStrategy & Fractional CMO
Senior paid-media leadership without the full-time salary.
Learn moreWhat we measure
Numbers that pay the bills.
CPQL
Cost per qualified lead
Not cost per lead. Qualified, by your definition.
CAC
Customer acquisition cost
What a new customer really costs, across every channel.
L→S
Lead-to-sale rate
Closed deals traced back to the keyword or ad that started them.
ROAS
Return on ad spend
Revenue, imported from your CRM, divided by media.
How we work
Audit. Fix.
Scale.
A repeatable process that puts measurement first, so every dollar after that is spent on evidence.
- 01
Audit
We read your accounts, tracking, pages and sales data. You get a written diagnosis of where money is leaking and where the upside is.
- 02
Instrument
We fix measurement first. Conversions, calls and closed deals get tracked properly, so every decision after this is based on truth.
- 03
Launch
Rebuilt campaigns, focused landing pages and follow-up automation go live together, as one system.
- 04
Calibrate
Weekly optimization on search terms, creative, audiences and bids. We cut what doesn't work quickly and push budget into what does.
- 05
Scale
Once cost per acquisition holds, we expand channels, geographies and offers without breaking efficiency.
Built in the hard categories
If it works in healthcare, it works anywhere.
Our roots are in healthcare and behavioral-health advertising: restricted targeting, strict ad review, privacy-sensitive tracking and leads where speed and quality decide everything.
That discipline carries over to every industry we work in, from home services to B2B. See industries →
- Know the audienceResearch the buyer before writing a single ad.
- Shoot the gapFind what competitors are doing and, more usefully, what they aren't.
- Measure what paysOptimize to revenue, not clicks, likes or form fills.
- Zero inKeep calibrating. Channels, funnels and offers that work today drift tomorrow.
Industries
FAQ
Straight answers.
What does Auragen do?
Auragen plans and runs paid advertising and lead generation: Google and Microsoft Ads, Meta and other paid social, landing pages, conversion tracking and the follow-up systems that turn leads into customers.
What kinds of businesses do you work with?
Any business that grows through paid ads and leads: local services, healthcare and behavioral health, professional services, real estate, B2B and ecommerce. If your customer can be reached with an ad, we can build the system.
What ad budget do I need?
Most clients invest at least a few thousand dollars a month in media. Below that, we'll tell you honestly whether paid ads are the right move yet.
Do I own my ad accounts and data?
Always. Accounts, pixels, pages and data stay in your name. We work inside them.
How do you report results?
A live dashboard plus a plain-language monthly review covering spend, qualified leads, cost per acquisition and what we're changing next.
How do we get started?
Send the proposal form. We'll review your current setup and come back with a scoped plan and pricing, usually within two business days.
Ready for leads that close?
Tell us where you are. We'll review your accounts and send back a scoped plan with pricing.